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Connect with a diverse audience of over 7,000 in our performance playbills.

Printed and digital versions of BTC' playbill are distributed to every ticket holder of our four productions. By advertising in BTC's playbill, your business information will reach BTC's diverse, lively, cultured, and market. And, advertising demonstrates a commitment to the local community and aligns your business with a cultural institution.

For 25 years, BTC has fulfilled its mission of bringing performing arts to Greater Hartford and beyond with the support of advertisers and sponsors like you.

BTC runs a Community Enrichment Program (CEP) to spread the joy of dance. The CEP consists of four different dynamic programs, including professional dance experiences for children free of charge or at a discounted rate to the public. And company dancers tour Greater Hartford to bring the art of ballet to libraries, museums, and retirement communities.


Your playbill advertisement exclusively funds this Community Enrichment Program.


Join us to keep the arts accessible to our community!

  • Early Bird Special - Playbill advertisements are due Wednesday, September 20, 2023
    • Early bird ad-placers receive a discount code for tickets to The Nutcracker at The Bushnell and an extra ad placement in BTC's Up Close Fall performance
  • The regular deadline - Friday, November 10, 2023
SUBMIT YOUR ADVERTISEMENT PAYMENT
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